Chef Brian S. Hale Joins The Chase Park Plaza

Wednesday, August 13th, 2008

The development team of The Chase Park Plaza proudly welcomes esteemed St. Louis chef, Brian S. Hale, to its staff as executive chef. Hale officially began his new role the week of Aug. 4, 2008.

“Brian’s reputation as one of the bright stars of the culinary world makes him an exciting addition to the Chase Park Plaza family,” said Marcia Smith Niedringhaus, developer of The Chase Park Plaza. “His talents, ambitious menus and passion for what he does fit in perfectly with our vision for continually elevating the Chase Park Plaza’s dining experiences.”

Hale will drive the overall culinary direction for The Chase Park Plaza’s four dining areas: Café Eau, EAU Bistro, Chaser’s Lounge and The Marquee Café. He will also lead culinary efforts for hotel events within the property’s 70,000 sq. ft. of banquet and meeting space. The Chase Park Plaza averages 150 events per week.

“I’m a St. Louis native and lived in the Central West End. I’ve frequented The Chase Park Plaza many times and have great respect for its history and allure. It’s the best St. Louis has to offer in hotels,” said Hale. “My goal is to build on The Chase’s foundation to create a new culinary destination for the city and region. People gather in this building for so many reasons—history, glamour, nightlife. I want to make the dining experience stand alone in its appeal.”

Hale started his culinary career in Milan, but has been a part of St. Louis dining for more than 15 years. His work has added to the tastes of several area restaurants: Al Baker’s, Harry’s Downtown, Sqwires, and most recently, Monarch. During his time in St. Louis, Hale has been recognized by Sauce Magazine as Best Chef in St. Louis (2006) and Favorite Chef in St. Louis by the Riverfront Times (2006). As executive chef for Sqwires (2002) and Monarch (2006), Hale’s efforts helped each restaurant earn various honors for Best New Restaurant in St. Louis. Hale also won the first annual Iron Fork competition in 2007 and has been featured by prominent culinary magazines Bon Appétit and Gourmet.

“My experience and successes have been with independent restaurants,” said Hale. “This opportunity with The Chase Park Plaza is a new challenge for me. I think my experiences have prepared me to take this next step in my career for directing the culinary fare for an entire hotel.”

Hale assumes the post left vacant by former executive chef, Omar Hafidi, who left to pursue other interests.

Chase Park Plaza Owners Win Management Deal in Colorado

Tuesday, July 1st, 2008

CWE Hospitality Services, LLC, the management company owned and run by the owners of The Chase Park Plaza, has landed its first long-term management deal outside of St. Louis. Led by President and Chief Executive Officer Jim Smith and Executive Vice President Marcia Smith Niedringhaus, CWE officially began management of the 56-room The Lodge & Spa at Cordillera in Edwards, Colo. on June 1.

The Colorado resort is owned by a real estate investment program of Dallas-based Behringer Harvard –which also holds a majority interest in The Chase Park Plaza — and offers similar amenities to the Chase, including a spa, luxury rental units and fitness center. The Lodge & Spa at Cordillera is often described as “an intimate hideaway combining casual elegance with rustic Rocky Mountain splendor.” Set high atop a privately owned mountain, this AAA Four-Diamond Award-winning chateau-style lodge offers guests a complete resort experience.

“The owners of The Lodge & Spa at Cordillera desire to create a culture that’s similar to the one that we have at the Chase,” Smith said. “It is a culture where the guest comes first and all needs are met to the fullest. With everything from the finest turndown service to impeccably manicured walks, guests who book a stay at a property managed by CWE Hospitality Services should expect nothing short of the best.”

Like The Chase Park Plaza’s Private Residences, The Lodge & Spa at Cordillera will soon feature the Paramonte Private Residences. Paramonte residents will have access to all lodge and spa amenities, just as The Private Residences’ owners have access to all of the amenities of The Chase Park Plaza.

The Pool in Forbes

Monday, June 30th, 2008

The pool at The Chase Park Plaza was recently featured in Forbes Magazine’s ForbesLife Executive Woman online feature. The piece provided a brief survey of some of the finest fresh-air swimming pools for professionals to visit during business trips. About the pool at The Chase, the piece said:


For decades, this ’20s-era hotel was St. Louis’s place to swing, the magnet for big bands and bigwigs, presidents and princes. Newly remodeled, the Chase still harks back to its glory days. The pool is splendidly set in a Romanesque Revival–style courtyard, and you can envision that proud day in 1956 when a bevy of Miss America contestants strutted their stuff here. Times (and bathing suits) have changed, but the pool retains its mellow charm, with flower-filled planters and the chance to dine alfresco. And it’s heated, so the swim season spans spring through autumn, with early-morning exercise classes.  

Residents of The Private Residences have complementary access to the pool at The Chase.

Chase Park Plaza team lands deal in Colorado and Coverage in St. Louis Business Journal

Friday, June 6th, 2008

On Friday, May 30, Lisa R. Brown of the St. Louis Business Journal broke the news that the developers of The Chase Park Plaza are expanding their hospitality services, known as CWE Hospitality Services, LLC, beyond St. Louis. In landing its first out-of-town deal, the management of the Lodge & Spa at Cordillera in Edwards, Colo., CWE Hospitality Services, LLC solidifies its position as a nationally-recognized hospitality provider.

According to the article, CWE Hospitality Services, LLC was selected for its experience managing The Chase Park Plaza, which offers many of the same amenities as Lodge & Spa at Cordillera.

Read the full article here: http://www.bizjournals.com/stlouis/stories/2008/06/02/story9.html

Director of Leasing Returns to The Chase Park Plaza: Cristina Rosi to lead leasing for new Executive Suites

Thursday, May 8th, 2008

The development team of The Chase Park Plaza recently welcomed Cristina Rosi to serve as the director of leasing for the hotel’s redeveloped Executive Suites.

Rosi brings nearly a decade’s worth of experience in the corporate housing market. She previously served as The Chase Park Plaza’s corporate apartments leasing manager, until the units were closed in late 2006 for the creation of the new Executive Suites. For the past two years, she continued her work in corporate housing with Conrad Properties. The Executive Suites are scheduled to open in May.

“Rosi’s relationships with our regular extended guests, familiarity with the building and known commitment to the hotel’s standards of service made her the natural choice for the position,” said Marcia Smith Niedringhaus, developer of The Chase Park Plaza. “We’re delighted to welcome her back as we begin to receive new and past guests to the Executive Suites.”

There are 51 Executive Suites on floors six through eight of The Park Plaza Tower. Lease terms for the suites start with a minimum 30-day agreement. Each unit is fully furnished, with deluxe housewares, weekly housekeeping service, complimentary use of the new Santé fitness and wellness center, a completely renovated interior and more. One-bedroom floor plans range from 500 sq. ft. to more than 1,000 sq. ft. For more information, contact Rosi at 314.633.1002.

“The restoration of The Park Plaza Tower opens a new chapter in the building’s storied history. There are new hotel rooms, the Executive Suites and The Private Residences,” said Smith Niedringhaus. “The first units of The Private Residences are nearing completion for this summer. We’re eager to open the doors soon for both our residents and Executive Suites’ guests as well.”

The Private Residences Featured in Luxist

Tuesday, December 18th, 2007

Luxist, a popular blog that covers the finer things in life, has written about The Private Residences at The Chase Park Plaza. Filed under the “estates” category, the piece mentions some of the amenities residents can enjoy. Feel free to comment on Luxist’s page or join the conversation about the project!